Utilizing Technology and Football to Reach New Audiences

CGA and Phillips 66 Pipeline LLC Partner to Promote
Pipeline Safety through Free Interactive App

The Common Ground Alliance (CGA) and Phillips 66 Pipe-line LLC have partnered to create an interactive, educational app that targets football fans and promotes pipeline safety messaging.

The innovative app, titled “Make the Call at the Big Game,” will launchin early 2017 and will be centered around the “Big Game” to be played inHouston, Texas, on February 5th. Participants who download the app and participate will be prompted to answer questions about the Big Game such as, “Which player will catch the opening kick-off?” and “How many yards will the opening punt be returned?” After responding to the questions, participants are presented with pipeline safety messages and will be entered into a competition to win a grand prize. The app will be available online in the Apple Store and in Google Play for both tablet and phone devices.

“This joint project is a great example of how companies can, and should, leverage their partnership with CGA,” said Bob Kipp, CGA President. “We are excited to be a part of this innovative app aimed at promoting pipeline safety in a fun and educational way.”

CGA is a member-driven association of 1,700 individuals, organizations and sponsors in every facet of the underground utility industry. Established in 2000, CGA is committed to saving lives and prevent-ing damage to underground infrastructure by promoting effective damage prevention practices.
For more information, visit http://commongroundalliance.com/.

Phillips 66 Pipeline LLC manages more than 18,000 miles of strategically placed crude oil, raw NGL, LPG, natural gas and petroleum products pipeline systems across the United States. Phillips 66 Pipeline LLC makes safety our highest priority. We value the relationships we’ve cultivated in the communities where we work and live. We know you expect us to operate safely, and we do. For more information, visit http://www.phillips66pipeline.com/.

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